buyer power
There has been some grumblings by iPhone users who have experienced the ridiculous adventure in money making called ‘roaming data charges’ http://blog.wired.com/gadgets/2007/08/another-crazy-a.html
But it looks as if bad press and consumer pressure (yay!) have led AT&T to introduce an international data plan.
http://blog.wired.com/gadgets/2007/09/att-introduces-.html
Wow, imagine being able to use your mobile phone in a mobile manner.
This is a great example of the continuing evolution of the mobile market, breaking down barriers, and what consumer pressure can do in controlling the service offerings.